8:30 – Registration/coffee
9:00 – Introduction to PDMA – Wojciech Ozimek, Chairman of PDMA Central Europe
We will learn how the Product Development and Management Association gathers, conducts research and disseminates product management practices and how those practices can contribute to gaining completive advantage
10:00 – Accepting failures – experimental approach to product developement – Jarosław Pilarczyk, CEO Skyrise.tech
Failure is associated with something negative in business. We do everything to prevent mistakes, we introduce processes that are supposed to protect us from failures. However, mistakes are a natural part of learning process – thanks to them we gain experience. Can we really create an innovative product without making mistakes? I will show how experiments can be used to create products and the cases studies of successful companies with organizational culture that promotes such an approach to product development.
11:00 – How to grow an R&D Team – Wojciech Klimek, Senior R&D Director, Adva Optical Networking
I will tell you how advanced telecommunication devices are developed and I will share my experience on how to effectively support people growth in the R&D department in a company like ours
12:00 – NPD Project team competencies – physical product and product data – Cezary Janas, Director of Product Implementation and Analysis Department, Nowy Styl Group
Modern products consist of physical and utility features that are designed to meet customers’ needs and features related to product data and information – so we can offer and sell the product. Both aspects are equally important in the product implementation process. Therefore, projects teams must have competences in both areas.
13:00 – lunch break
14 :00 – Workshops 1 – Innovation culture in practice – Agata Rutkowska – TTP Partners
Building the innovation culture, just like any other project needs its own plan. During the interactive training session, we will practice how to analyse and work with culture of an organization and team leaders. We will also discuss examples of teams that have undergone such a transformation.
14:00 – Workshops 2 – Selecting members of a project team – quality and innovation – Marcin Sarnecki, Product & Business Development Manager, Cognition Forge AS
Quality Assurance in practice – how to prevent failures without killing innovation. The workshop will allow you to experience interaction in teams and learn how behaviors impact productivity. It will also show how to care for quality in the first stages of a project – selection of team members. We will use ATO (Applied Team Optimization ™ by Cognition Forge) and case studies of these micro (start-ups in Norway and Poland) small (Mester Gronn – florist network in Norway) and large organizations (Hewlett-Packard, Pentagon).
14:00 – Workshops 3 – Optimisation of NPD organisation – Wojciech Przychodzeń, Head of NPD Consulting, Rokanan Group
Efficiency of an NPD department depends on a combination of many elements. You should be able to create NPD project selection criteria that are in line with a product strategy. Then you should be able select methods, tools and performance indicators that will help you to execute your strategy. During the workshop, we will try to jointly build a framework on a selected example. We will use World Café – a simple, effective, and flexible format for hosting large group dialogue.
16:30 – networking