Most entrepreneurs and managers we talk to emphasize that the most important barriers in effective development and launch of products and services are related to the organizational culture. The lack of a clear product strategy means that R&D, innovation and...
This event has come to an end We would like to thank the participants, partners and speakers. During this meeting we will discuss how to create a product department in a company, so it can help to build a sustainable competitive advantage. Such a departament does that...
This book is designed to provide the body of knowledge (BoK) required by candidates studying for PDMA’s New Product Development Professional certification examination. The guide is divided into seven chapters, consistent with the seven topics used as a basis for the...
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STOWARZYSZENIE PRODUCT DEVELOPMENT AND MANAGEMENT ASSOCIATION CENTRAL EUROPE